Code of Conduct Anniversary

By Brian Lehman, AGA Communications Manager

Welcome to the G2E blog – you may have gotten here via a link from Twitter or Facebook. Ten years ago, if I had written the same sentence it wouldn’t have made sense because Twitter and Facebook hadn’t been created yet and the term “blog” hadn’t reached the level of cultural saturation that it has today.

A lot can change in a decade, as evidenced by the rapid development of new communications and information technology. That is why in conjunction with the 10^th anniversary of the adoption of the Code of Conduct for Responsible Gaming, the AGA released an updated version of the Code.  last week. The new Code acknowledges that the commercial casino industry is now marketing to customers via Internet and email communications and social media platforms, and addresses new technology and how it changes the way gaming companies interact with customers.

When it was adopted in 2003, the Code of Conduct was the first document of its kind, creating a consistent, industrywide approach to responsible gaming across all of the AGA’s member companies. It is a pledge to employees, patrons and the public to promote responsible gaming in every aspect of the casino business—including employee training, the prevention of underage gambling, responsible alcohol service, and responsible marketing and advertising.  

Gaming companies across the country used the anniversary as a chance to remind employees, patrons and the public about their commitment to responsible gaming. The National Center for Responsible Gaming also helped promote the anniversary through a front page story in the most recent issue of Responsible GamingQuarterly.

For all the latest AGA and industry news, including updates about online poker legislation, visit the AGA website, follow the AGA on Twitter or “like” us on Facebook.